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Today, one of those companies, Yalla Fel Sekka YFS , whose business involves building a network of dark stores and micro-warehouses across Egypt, has secured a $7 million Series A round.YFS was founded by Khashayar Mahdavi and Yasmine Abdel Karim in 2020, just before the pandemic struck and customer behaviour shifted toward needing faster deliveries
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air max sneakers downs.With increased customer activity, e-commerce companies in North Africa sought to adopt trending models such as quick commerce pioneered by Gopuff, Gorillas, and Flint. But unlike the West, Egypt s e-commerce infrastructure isn t ready to accommodate the crazy demand and chaos that quick commerce brings.It s one of the reasons Mahdavi and Abdel Karim started YFS. On a call with TechCrunch, the founders said while identifying a critical gap in the regional market: the need for near-instant deliveries, YFS has assembled a distributed network of small mini-warehouses and dark stores, where businesses
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The Helsinki-headquartered company says it benefitted during the pandemic and even broke even in April 2020 as the desire for
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